Microsoft Ads (formerly Bing Ads) campaigns allow you to advertise on both the Bing search network and partner search engines such as Yahoo and AOL. With text and shopping ads, you can bring your brand to millions of customers on the Microsoft search network. Microsoft Ads works very similar to how Google Ads works. You can even sync all your Google ad groups and campaigns with Bing Ads. Just like Google Ads, you create ads within Bing Ads and bid on keywords.
With Microsoft Ads, you spend less and get more. There is less competition on Bing, which means clicks are cheaper and you will get more value for money. Microsoft Ads is a great option if you work on a low budget. And because the competition is not as fierce as Google Ads, you have a better chance of getting higher ad positions with lower ad spending.
Most search engines other than Google (including Bing, Yahoo, AOL, DuckDuckGo, and MSN) are powered by Microsoft. Popular voice assistants such as Cortana and Alexa also connect directly to the search engine network. When you advertise on Bing, you target customers that other search engines do not.
As Cresa Digital, we benefit from some experiences so as to make clear strategies that complete your current media mix. While opening the locks of unused audits and expanding your brand’s access, we provide the best investment income from Microsoft Ads (ROI).
We specialize in seamlessly importing Google Ads to Bing. As we are also experts in Google Ads, we not only maximize reach by advertising through Bing Ads and Google Ads, we also optimize the effectiveness of your advertising campaign.
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